Amaranth
A synthetic azo dye used in a few products such as fish roe. Safe within its daily limit, though some people react to it.
- Category
- Colours
- Acceptable daily intake
- 0.15 mg/kg body weight/day (EFSA)
- Vegan
- Yes
- Vegetarian
- Yes
What it is
Amaranth (E123) is a dark red-to-purple synthetic azo dye. (Note: It has absolutely no relation to the natural amaranth grain or plant).
How it is used in food
Gives a dark red to purple colour in the few uses still permitted.
Commonly found in- Aperitif wines and spirits
- Fish roe (caviar substitutes)
Health and safety
May cause intolerance reactions in sensitive people. The acceptable daily intake was lowered after re-evaluation.
E123 has a notoriously toxic reputation. In 1976, following Russian studies linking it to cancer, the US FDA completely banned it, famously sparking the "Red Dye Panic" of the 1970s.
Suspected carcinogen
Linked to tumor formation in early rat studies, prompting its ban in the US, though later EFSA reviews found the evidence inconclusive.
Color Additives History (FD&C Red No. 2 delisted, January 1976)
EFSA concluded in 2010 that it is neither genotoxic nor carcinogenic, and set the ADI at 0.15 mg/kg body weight per day.
Regulatory status
| Region | Status | Notes |
|---|---|---|
| Australia & New Zealand FSANZ |
Permitted | Permitted. |
| European Union EFSA / European Commission |
Permitted | Authorised for food use under EU regulations (Annex II). |
| United States FDA (Food and Drug Administration) |
Banned | Provisional listing terminated in January 1976 after Soviet studies raised a cancer signal. “Banned” |
Identification on labels
- E-number
- E123
- Colour index
- 16185
Also printed asFD&C Red No. 2 · Red 2
Alternatives to this additive
- E120: Cochineal (carmine) — A natural red alternative, though it is derived from insects.
How it is made
It is an azo dye derived from petrochemicals (coal tar).
- Synthesis — Produced chemically via the diazo coupling of naphthol derivatives.
Worth knowing
Named after the amaranth plant for its colour, but entirely synthetic.
Conclusion
While the EU (EFSA) concluded in 2010 that the cancer risk was unproven and maintained its approval, they drastically slashed its acceptable daily intake (ADI) to just 0.15 mg/kg. It is now heavily restricted and rarely used, typically only found in cheap caviar substitutes or niche alcoholic drinks.
References
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Open the appEntry last reviewed 2026-08-04.
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