E161D · Colours
Rubixanthin
A safe, naturally occurring plant pigment.
- Category
- Colours
- Vegan
- Yes
- Vegetarian
- Yes
What it is
A natural red-orange xanthophyll pigment found in rose hips.
How it is used in food
Provides a natural red pigment.
Commonly found in- Natural food coloring
Health and safety
No known risks at dietary intake levels.
Regulated as a safe food colour additive in jurisdictions where permitted.
Regulatory status
| Region | Status | Notes |
|---|---|---|
| Australia & New Zealand FSANZ |
Permitted | Permitted under the FSANZ Food Standards Code. |
| European Union EFSA / European Commission |
Not approved | Not on the EU authorised list of food additives (Annex II). |
| United States FDA (Food and Drug Administration) |
Permitted | Authorised for food use by the FDA (often GRAS for standard additives). |
Identification on labels
- E-number
- E161d
Worth knowing
Found in certain fungi and plants, it is chemically related to other safe carotenoids.
Conclusion
A safe, naturally occurring plant pigment.
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Open the appEntry last reviewed 2026-07-28.
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