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GENERIC_PH_ADJUSTER

pH Adjuster

No known risk

Generic acidity regulator.

What it is

A broad, generic term used on ingredient lists when specific E-numbers are not required by local regulations.

How it is used in food

Protects the manufacturer's proprietary recipe or "trade secret" blends.

Commonly found in
  • Processed foods

Health and safety

Because this is a catch-all term, it is impossible to determine the exact safety profile without contacting the manufacturer, though all must legally be food-safe.

Regularly evaluated by EFSA for safety.

Regulatory status

RegionStatusNotes
Australia & New Zealand
FSANZ
Permitted Permitted under the FSANZ Food Standards Code.
European Union
EFSA / European Commission
Not approved Not on the EU authorised list of food additives (Annex II).
United States
FDA (Food and Drug Administration)
Permitted Authorised for food use by the FDA (often GRAS for standard additives).

Identification on labels

Also printed asph adjusters

Worth knowing

In the EU, manufacturers are usually required to list the specific E-number, but in other jurisdictions like the US, generic terms like "natural flavoring" are perfectly legal and common.

Conclusion

There is no reason to avoid this generic acidity regulator. While it acts as a catch-all term to protect trade secrets, making it impossible to determine the exact safety profile without contacting the manufacturer, all ingredients used must legally be food-safe.

Is it in what you are buying?

ScanWise reads the barcode and tells you which additives a product actually contains, and what they do to its score.

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Entry last reviewed 2026-07-28.

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